Glorics is not an agency. It's my lab, where 25 years of digital marketing practice meet a production agent architecture I built myself.
1999: corporate webmaster at Gaz de France. I built one of France's first event-driven websites, a live tennis score system for the Open Gaz de France that outperformed Roland Garros' own, and it got me recruited by McCann as digital project lead.
Eight years building and running web infrastructure across Europe for Unibail-Rodamco-Westfield: sites, apps and data feeds for shopping centres in seven countries. Before that: Pernod Ricard brand microsites, back when SEO was becoming a channel.
Brought into Ubisoft to handle a major e-reputation crisis: hundreds of blogs spreading false information. I cleaned up the SERPs with a mix of legal action and deep technical SEO.
Contributing author for the Ahrefs blog since 2024, writing in-depth SEO articles for the global search community.
Glorics: agent teams that run SEO, GEO and content operations, with persistent memory, live data, and a human who has seen every era of search since 1999.